{"id":1092,"date":"2013-12-04T15:53:30","date_gmt":"2013-12-04T13:53:30","guid":{"rendered":"https:\/\/www.presspadapp.com\/blog\/?p=1092"},"modified":"2016-04-21T10:47:50","modified_gmt":"2016-04-21T08:47:50","slug":"pr-presspad-a-digital-publishing-startup-recently-published-a-mobile-magazine-dogfooding-its-own-publishing-technology","status":"publish","type":"post","link":"https:\/\/www.presspadapp.com\/blog\/pr-presspad-a-digital-publishing-startup-recently-published-a-mobile-magazine-dogfooding-its-own-publishing-technology\/","title":{"rendered":"[PR] PressPad, a Digital Publishing Startup, Recently Published a Mobile Magazine, Dogfooding Its Own Publishing Technology"},"content":{"rendered":"<h2>Polish startup becomes its own client by publishing a magazine for mobile publishers<\/h2>\n<p><strong>The <a href=\"http:\/\/www.presspadapp.com\/digital-publishing-guide\" title=\"Digital Publishing Guide\" target=\"_blank\">Digital Publishing Guide<\/a> is a free digital magazine, which is available quarterly as a mobile app.<\/strong> The magazine will feature optimization techniques for online app stores and share information about digital publishing and app marketing.<\/p>\n<p><!--more--><\/p>\n<p>\u201c<em>We are a startup and we have created an easy-to-use digital publishing system. We see PressPad as going where Adobe is too corporate to go and other competitors too complicated.<\/em>\u201d &#8211; Paul Nowak, PressPad CEO.<\/p>\n<p>He pointed out that this young company had a unique <a href=\"https:\/\/www.presspadapp.com\/blog\/mobile-experiment-what-have-we-learnt-in-past-48-hours\/?utm_source=blog&#038;utm_medium=post+link&#038;utm_content=pressrelease&#038;utm_campaign=landing-camp\" title=\"unique business model\" target=\"_blank\">business model<\/a>. It was operating in a relatively new market where the technology was still being developed and standards were still being crystallized. For PressPad being able to become its own client was very important in delivering a better product and helping publishers to monetize more efficiently.<\/p>\n<p>\u201c<em>We want the Digital Publishing Guide to be a model digital publication. It will help publishers all over the world to achieve even better business results by using the good practices presented,<\/em>\u201d Nowak continued.<\/p>\n<p>The magazine was published quietly on Friday, November 29, and ran under the radar for a few days. At that time PressPad \u2013 following its test-driven philosophy \u2013 had tested several app-marketing ideas, which will help publishers to understand digital distribution techniques. A detailed report will be published later for the company\u2019s newsletter subscribers and future Digital Publishing Guide readers.<\/p>\n<h3>Contact details and Images<\/strong><\/h3>\n<p>Digital Publishing Guide: http:\/\/presspadapp.com\/digital-publishing-guide\/<br \/>\nCompany website: http:\/\/presspadapp.com\/<br \/>\nCompany blog: https:\/\/www.presspadapp.com\/blog\/<br \/>\nTwitter: https:\/\/twitter.com\/presspadapp\/<br \/>\nFacebook: https:\/\/www.facebook.com\/presspad<br \/>\nCEO: Michael OPYDO < michael@presspadapp.com ><\/p>\n<h2>Branding\/Images<\/h2>\n<div class=\"tiled-gallery type-rectangular tiled-gallery-unresized\" data-original-width=\"500\" data-carousel-extra='null' itemscope itemtype=\"http:\/\/schema.org\/ImageGallery\" > <div class=\"gallery-row\" style=\"width: 500px; height: 78px;\" data-original-width=\"500\" data-original-height=\"78\" > <div class=\"gallery-group images-1\" style=\"width: 201px; height: 78px;\" data-original-width=\"201\" data-original-height=\"78\" > <div class=\"tiled-gallery-item tiled-gallery-item-small\" itemprop=\"associatedMedia\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\"> <a href=\"https:\/\/www.presspadapp.com\/blog\/presspad_logo_main_horizontal_gradient-2\/\" border=\"0\" itemprop=\"url\"> <meta itemprop=\"width\" content=\"197\"> <meta itemprop=\"height\" content=\"74\"> <img decoding=\"async\" class=\"\" data-attachment-id=\"937\" data-orig-file=\"https:\/\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/10\/PressPad_LOGO_main_horizontal_gradient.png\" data-orig-size=\"800,300\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"PressPad_LOGO_main_horizontal_gradient\" data-image-description=\"\" data-medium-file=\"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/10\/PressPad_LOGO_main_horizontal_gradient.png?fit=300%2C112&#038;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/10\/PressPad_LOGO_main_horizontal_gradient.png?fit=800%2C300&#038;ssl=1\" src=\"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/10\/PressPad_LOGO_main_horizontal_gradient.png?w=197&#038;h=74&#038;ssl=1\" srcset=\"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/10\/PressPad_LOGO_main_horizontal_gradient.png?w=800&amp;ssl=1 800w, https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/10\/PressPad_LOGO_main_horizontal_gradient.png?resize=300%2C112&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/10\/PressPad_LOGO_main_horizontal_gradient.png?resize=624%2C234&amp;ssl=1 624w\" width=\"197\" height=\"74\" loading=\"lazy\" data-original-width=\"197\" data-original-height=\"74\" itemprop=\"http:\/\/schema.org\/image\" title=\"PressPad_LOGO_main_horizontal_gradient\" alt=\"PressPad_LOGO_main_horizontal_gradient\" style=\"width: 197px; height: 74px;\" \/> <\/a> <\/div> <\/div> <!-- close group --> <div class=\"gallery-group images-1\" style=\"width: 77px; height: 78px;\" data-original-width=\"77\" data-original-height=\"78\" > <div class=\"tiled-gallery-item tiled-gallery-item-small\" itemprop=\"associatedMedia\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\"> <a href=\"https:\/\/www.presspadapp.com\/blog\/presspad_logo_synmbol_gradient\/\" border=\"0\" itemprop=\"url\"> <meta itemprop=\"width\" content=\"73\"> <meta itemprop=\"height\" content=\"74\"> <img decoding=\"async\" class=\"\" data-attachment-id=\"938\" data-orig-file=\"https:\/\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/10\/PressPad_LOGO_synmbol_gradient.png\" data-orig-size=\"297,300\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"PressPad_LOGO_synmbol_gradient\" data-image-description=\"\" data-medium-file=\"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/10\/PressPad_LOGO_synmbol_gradient.png?fit=297%2C300&#038;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/10\/PressPad_LOGO_synmbol_gradient.png?fit=297%2C300&#038;ssl=1\" src=\"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/10\/PressPad_LOGO_synmbol_gradient.png?w=73&#038;h=74&#038;ssl=1\" srcset=\"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/10\/PressPad_LOGO_synmbol_gradient.png?w=297&amp;ssl=1 297w, https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/10\/PressPad_LOGO_synmbol_gradient.png?resize=150%2C150&amp;ssl=1 150w\" width=\"73\" height=\"74\" loading=\"lazy\" data-original-width=\"73\" data-original-height=\"74\" itemprop=\"http:\/\/schema.org\/image\" title=\"PressPad_LOGO_synmbol_gradient\" alt=\"PressPad_LOGO_synmbol_gradient\" style=\"width: 73px; height: 74px;\" \/> <\/a> <\/div> <\/div> <!-- close group --> <div class=\"gallery-group images-1\" style=\"width: 103px; height: 78px;\" data-original-width=\"103\" data-original-height=\"78\" > <div class=\"tiled-gallery-item tiled-gallery-item-small\" itemprop=\"associatedMedia\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\"> <a href=\"https:\/\/www.presspadapp.com\/blog\/logo_ios7_transp\/\" border=\"0\" itemprop=\"url\"> <meta itemprop=\"width\" content=\"99\"> <meta itemprop=\"height\" content=\"74\"> <img decoding=\"async\" class=\"\" data-attachment-id=\"936\" data-orig-file=\"https:\/\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/10\/Logo_iOS7_transp.png\" data-orig-size=\"800,600\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"PressPad Logo IOS7\" data-image-description=\"\" data-medium-file=\"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/10\/Logo_iOS7_transp.png?fit=300%2C225&#038;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/10\/Logo_iOS7_transp.png?fit=800%2C600&#038;ssl=1\" src=\"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/10\/Logo_iOS7_transp.png?w=99&#038;h=74&#038;ssl=1\" srcset=\"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/10\/Logo_iOS7_transp.png?w=800&amp;ssl=1 800w, https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/10\/Logo_iOS7_transp.png?resize=300%2C225&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/10\/Logo_iOS7_transp.png?resize=624%2C468&amp;ssl=1 624w\" width=\"99\" height=\"74\" loading=\"lazy\" data-original-width=\"99\" data-original-height=\"74\" itemprop=\"http:\/\/schema.org\/image\" title=\"PressPad Logo IOS7\" alt=\"PressPad logo shadow\" style=\"width: 99px; height: 74px;\" \/> <\/a> <\/div> <\/div> <!-- close group --> <div class=\"gallery-group images-1\" style=\"width: 119px; height: 78px;\" data-original-width=\"119\" data-original-height=\"78\" > <div class=\"tiled-gallery-item tiled-gallery-item-small\" itemprop=\"associatedMedia\" itemscope itemtype=\"http:\/\/schema.org\/ImageObject\"> <a href=\"https:\/\/www.presspadapp.com\/blog\/5-ideas-you-can-steal-from-digital-publishing-guide-2\/\" border=\"0\" itemprop=\"url\"> <meta itemprop=\"width\" content=\"115\"> <meta itemprop=\"height\" content=\"74\"> <img decoding=\"async\" class=\"\" data-attachment-id=\"1097\" data-orig-file=\"https:\/\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/12\/5-ideas-you-can-steal-from-digital-publishing-guide.png\" data-orig-size=\"659,425\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"5-ideas-you-can-steal-from-digital-publishing-guide\" data-image-description=\"\" data-medium-file=\"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/12\/5-ideas-you-can-steal-from-digital-publishing-guide.png?fit=300%2C193&#038;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/12\/5-ideas-you-can-steal-from-digital-publishing-guide.png?fit=659%2C425&#038;ssl=1\" src=\"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/12\/5-ideas-you-can-steal-from-digital-publishing-guide.png?w=115&#038;h=74&#038;ssl=1\" srcset=\"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/12\/5-ideas-you-can-steal-from-digital-publishing-guide.png?w=659&amp;ssl=1 659w, https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/12\/5-ideas-you-can-steal-from-digital-publishing-guide.png?resize=300%2C193&amp;ssl=1 300w, https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/12\/5-ideas-you-can-steal-from-digital-publishing-guide.png?resize=624%2C402&amp;ssl=1 624w\" width=\"115\" height=\"74\" loading=\"lazy\" data-original-width=\"115\" data-original-height=\"74\" itemprop=\"http:\/\/schema.org\/image\" title=\"5-ideas-you-can-steal-from-digital-publishing-guide\" alt=\"5-ideas-you-can-steal-from-digital-publishing-guide\" style=\"width: 115px; height: 74px;\" \/> <\/a> <\/div> <\/div> <!-- close group --> <\/div> <!-- close row --> <\/div>\n","protected":false},"excerpt":{"rendered":"<p>Polish startup becomes its own client by publishing a magazine for mobile publishers<\/p>\n<p>The Digital Publishing Guide is a free digital magazine, which is available quarterly as a mobile app. The magazine will feature optimization techniques for online app stores and share information about digital publishing and app marketing.<\/p>\n<p>\u201cWe are a startup and we have created an easy-to-use digital publishing system. We see PressPad as going where Adobe is too corporate to go and other competitors too complicated.\u201d &#8211; Paul Nowak, PressPad CEO.<\/p>\n<div class=\"more-link-wrapper\"><a class=\"more-link\" href=\"https:\/\/www.presspadapp.com\/blog\/pr-presspad-a-digital-publishing-startup-recently-published-a-mobile-magazine-dogfooding-its-own-publishing-technology\/\">Continue reading<span class=\"screen-reader-text\">[PR] PressPad, a Digital Publishing Startup, Recently Published a Mobile Magazine, Dogfooding Its Own Publishing Technology<\/span><\/a><\/div>\n","protected":false},"author":7,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":{"twitter_333942694_333942694":"","facebook_10225713837976523_125907484158583":""},"rop_publish_now_history":[],"rop_publish_now_status":"pending","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[31],"tags":[18,38,23],"class_list":["post-1092","post","type-post","status-publish","format-standard","hentry","category-pr","tag-business","tag-digital-publishing","tag-mobile-publishing","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>[PR] PressPad, a Digital Publishing Startup, Recently Published a Mobile Magazine, Dogfooding Its Own Publishing Technology<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.presspadapp.com\/blog\/pr-presspad-a-digital-publishing-startup-recently-published-a-mobile-magazine-dogfooding-its-own-publishing-technology\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"[PR] PressPad, a Digital Publishing Startup, Recently Published a Mobile Magazine, Dogfooding Its Own Publishing Technology\" \/>\n<meta property=\"og:description\" content=\"Polish startup becomes its own client by publishing a magazine for mobile publishersThe Digital Publishing Guide is a free digital magazine, which is available quarterly as a mobile app. The magazine will feature optimization techniques for online app stores and share information about digital publishing and app marketing.\u201cWe are a startup and we have created an easy-to-use digital publishing system. We see PressPad as going where Adobe is too corporate to go and other competitors too complicated.\u201d - Paul Nowak, PressPad CEO.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.presspadapp.com\/blog\/pr-presspad-a-digital-publishing-startup-recently-published-a-mobile-magazine-dogfooding-its-own-publishing-technology\/\" \/>\n<meta property=\"og:site_name\" content=\"Digital Publishing Blog by PressPad\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/presspad\" \/>\n<meta property=\"article:published_time\" content=\"2013-12-04T13:53:30+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2016-04-21T08:47:50+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/10\/PressPad_LOGO_main_horizontal_gradient.png?w=197&#038;h=74&#038;ssl=1\" \/>\n<meta name=\"author\" content=\"Wojtek Szywalski\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@wojteksz\" \/>\n<meta name=\"twitter:site\" content=\"@presspadapp\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Wojtek Szywalski\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.presspadapp.com\\\/blog\\\/pr-presspad-a-digital-publishing-startup-recently-published-a-mobile-magazine-dogfooding-its-own-publishing-technology\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.presspadapp.com\\\/blog\\\/pr-presspad-a-digital-publishing-startup-recently-published-a-mobile-magazine-dogfooding-its-own-publishing-technology\\\/\"},\"author\":{\"name\":\"Wojtek 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