{"id":2903,"date":"2015-07-29T14:55:43","date_gmt":"2015-07-29T12:55:43","guid":{"rendered":"https:\/\/www.presspadapp.com\/blog\/?p=2903"},"modified":"2021-07-14T00:57:10","modified_gmt":"2021-07-13T22:57:10","slug":"guide-to-digital-magazine-app-marketing","status":"publish","type":"post","link":"https:\/\/www.presspadapp.com\/blog\/guide-to-digital-magazine-app-marketing\/","title":{"rendered":"The Definitive Guide To Digital Magazine App Marketing"},"content":{"rendered":"<h2>Going mobile is a monetization strategy for magazine publishers. They increase revenue by reusing existing content for mobile distribution. While a website is good for building reach, a mobile app is the best way for monetization because people are used to in-app purchasing. During this webinar you will learn app marketing essentials required to promote your digital magazine app on the App Store and beyond.<\/h2>\n<p><!--more--><\/p>\n<p>In order to get popular in App Store It is not enough to just do nothing with your app because App Store is quite a crowded place. But even there are around 10,000 magazine apps available over there, it is still a fraction of websites available across the Internet. So the marketing potential of App Store is huge.<\/p>\n<h3 id=\"tutorial\">Webinar on How To Promote Your Digital Magazine App<\/h3>\n<p><iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/d17lZAsFC2g?rel=0&#038;autoplay=1\" frameborder=\"0\" allowfullscreen><\/iframe><\/p>\n<p>Michael Opydo, co founder and CEO of PressPad will teach you how to promote your magazine app with resources and tools available via PressPad dashboard.<\/p>\n<p><strong>He talks about the following topics:<\/strong><\/p>\n<ul>\n<li>Using Landing Pages<\/li>\n<li>How to use widgets and smart banners<\/li>\n<li>Using Facebook Newsstand by PressPad<\/li>\n<li>Push Notifications marketing<\/li>\n<li>Using Email Notifications<\/li>\n<li>Using Web Store on your own website<\/li>\n<li>Why should you use Promo codes by PressPad<\/li>\n<li>App Store Optimization basics<\/li>\n<\/ul>\n<h3>Not a PressPad publisher yet?<\/h3>\n<p>If you are not a PressPad publisher you can still utilize this knowledge for your own app marketing venture. Enjoy this video lecture and let us know in comments if you have any questions.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Going mobile is a monetization strategy for magazine publishers. They increase revenue by reusing existing content for mobile distribution. While a website is good for building reach, a mobile app is the best way for monetization because people are used to in-app purchasing. During this webinar you will learn app marketing essentials required to promote your digital magazine app on the App Store and beyond.<\/p>\n<p>In order to get popular in App Store It is not enough to just do nothing with your app because App Store is quite a crowded place. But even there are around 10,000 magazine apps available over there, it is still a fraction of websites available across the Internet. So the marketing potential of App Store is huge.<\/p>\n<div class=\"more-link-wrapper\"><a class=\"more-link\" href=\"https:\/\/www.presspadapp.com\/blog\/guide-to-digital-magazine-app-marketing\/\">Continue reading<span class=\"screen-reader-text\">The Definitive Guide To Digital Magazine App Marketing<\/span><\/a><\/div>\n","protected":false},"author":7,"featured_media":2907,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":{"twitter_333942694_333942694":"","facebook_10225713837976523_125907484158583":""},"rop_publish_now_history":[],"rop_publish_now_status":"pending","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[2],"tags":[48,23,112,111],"class_list":["post-2903","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-app-marketing","tag-app-marketing-2","tag-mobile-publishing","tag-tutorials","tag-webinar","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Definitive Guide To Digital Magazine App Marketing<\/title>\n<meta name=\"description\" content=\"Check this Free webinar to learn how to use app marketing techniques to promote your digital magazine app. Now It&#039;s free and awesome!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.presspadapp.com\/blog\/guide-to-digital-magazine-app-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Definitive Guide To Digital Magazine App Marketing\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.presspadapp.com\/blog\/guide-to-digital-magazine-app-marketing\/\" \/>\n<meta property=\"og:site_name\" content=\"Digital Publishing Blog by PressPad\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/presspad\" \/>\n<meta property=\"article:published_time\" content=\"2015-07-29T12:55:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-07-13T22:57:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/the-definitive-guide-to-digital-magazine-app-marketing_icon.png?fit=750%2C389&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"750\" \/>\n\t<meta property=\"og:image:height\" content=\"389\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Wojtek Szywalski\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@wojteksz\" \/>\n<meta name=\"twitter:site\" content=\"@presspadapp\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Wojtek Szywalski\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.presspadapp.com\\\/blog\\\/guide-to-digital-magazine-app-marketing\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.presspadapp.com\\\/blog\\\/guide-to-digital-magazine-app-marketing\\\/\"},\"author\":{\"name\":\"Wojtek Szywalski\",\"@id\":\"https:\\\/\\\/www.presspadapp.com\\\/blog\\\/#\\\/schema\\\/person\\\/ab0767f11ba6f5dc9411d77cbffeb16c\"},\"headline\":\"The Definitive Guide To Digital Magazine App Marketing\",\"datePublished\":\"2015-07-29T12:55:43+00:00\",\"dateModified\":\"2021-07-13T22:57:10+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.presspadapp.com\\\/blog\\\/guide-to-digital-magazine-app-marketing\\\/\"},\"wordCount\":249,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.presspadapp.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.presspadapp.com\\\/blog\\\/guide-to-digital-magazine-app-marketing\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/www.presspadapp.com\\\/blog\\\/wp-content\\\/uploads\\\/the-definitive-guide-to-digital-magazine-app-marketing_icon.png?fit=750%2C389&ssl=1\",\"keywords\":[\"app marketing\",\"mobile publishing\",\"tutorials\",\"webinar\"],\"articleSection\":[\"App marketing\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.presspadapp.com\\\/blog\\\/guide-to-digital-magazine-app-marketing\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.presspadapp.com\\\/blog\\\/guide-to-digital-magazine-app-marketing\\\/\",\"url\":\"https:\\\/\\\/www.presspadapp.com\\\/blog\\\/guide-to-digital-magazine-app-marketing\\\/\",\"name\":\"The Definitive Guide To Digital Magazine App Marketing\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.presspadapp.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.presspadapp.com\\\/blog\\\/guide-to-digital-magazine-app-marketing\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.presspadapp.com\\\/blog\\\/guide-to-digital-magazine-app-marketing\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/i0.wp.com\\\/www.presspadapp.com\\\/blog\\\/wp-content\\\/uploads\\\/the-definitive-guide-to-digital-magazine-app-marketing_icon.png?fit=750%2C389&ssl=1\",\"datePublished\":\"2015-07-29T12:55:43+00:00\",\"dateModified\":\"2021-07-13T22:57:10+00:00\",\"description\":\"Check this Free webinar to learn how to use app marketing techniques to promote your digital magazine app. Now It's free and awesome!\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.presspadapp.com\\\/blog\\\/guide-to-digital-magazine-app-marketing\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.presspadapp.com\\\/blog\\\/guide-to-digital-magazine-app-marketing\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.presspadapp.com\\\/blog\\\/guide-to-digital-magazine-app-marketing\\\/#primaryimage\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/www.presspadapp.com\\\/blog\\\/wp-content\\\/uploads\\\/the-definitive-guide-to-digital-magazine-app-marketing_icon.png?fit=750%2C389&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/www.presspadapp.com\\\/blog\\\/wp-content\\\/uploads\\\/the-definitive-guide-to-digital-magazine-app-marketing_icon.png?fit=750%2C389&ssl=1\",\"width\":750,\"height\":389,\"caption\":\"App Marketing Webinar by PressPad's Michael Opydo\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.presspadapp.com\\\/blog\\\/guide-to-digital-magazine-app-marketing\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.presspadapp.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"App marketing\",\"item\":\"https:\\\/\\\/www.presspadapp.com\\\/blog\\\/category\\\/app-marketing\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"The Definitive Guide To Digital Magazine App Marketing\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.presspadapp.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.presspadapp.com\\\/blog\\\/\",\"name\":\"Digital Publishing Blog by PressPad\",\"description\":\"Digital Publishing Blog; Magazine Apps &amp; Marketing Tips by PressPad\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.presspadapp.com\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.presspadapp.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.presspadapp.com\\\/blog\\\/#organization\",\"name\":\"PressPad\",\"url\":\"https:\\\/\\\/www.presspadapp.com\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.presspadapp.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/www.presspadapp.com\\\/blog\\\/wp-content\\\/uploads\\\/2013\\\/10\\\/PressPad_LOGO_main_horizontal_gradient.png?fit=800%2C300&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/www.presspadapp.com\\\/blog\\\/wp-content\\\/uploads\\\/2013\\\/10\\\/PressPad_LOGO_main_horizontal_gradient.png?fit=800%2C300&ssl=1\",\"width\":800,\"height\":300,\"caption\":\"PressPad\"},\"image\":{\"@id\":\"https:\\\/\\\/www.presspadapp.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/presspad\",\"https:\\\/\\\/x.com\\\/presspadapp\",\"https:\\\/\\\/www.instagram.com\\\/presspadapp\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/2033158\",\"https:\\\/\\\/www.pinterest.com\\\/presspad\\\/\",\"https:\\\/\\\/www.youtube.com\\\/user\\\/presspad\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.presspadapp.com\\\/blog\\\/#\\\/schema\\\/person\\\/ab0767f11ba6f5dc9411d77cbffeb16c\",\"name\":\"Wojtek Szywalski\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d346f526a50e57221d2e8dbf3557bfbac8be1bbb33f527b993a67772ded6d6a3?s=96&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d346f526a50e57221d2e8dbf3557bfbac8be1bbb33f527b993a67772ded6d6a3?s=96&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d346f526a50e57221d2e8dbf3557bfbac8be1bbb33f527b993a67772ded6d6a3?s=96&r=g\",\"caption\":\"Wojtek Szywalski\"},\"description\":\"Wojtek Szywalski is a Content Marketing Manager at PressPad and co-editor of Digital Publishing Guide Magazine. If you like his post please share it among circle of your friends and followers. You can follow him on Twitter @wojteksz as well.\",\"sameAs\":[\"http:\\\/\\\/www.presspadapp.com\",\"https:\\\/\\\/x.com\\\/wojteksz\"],\"url\":\"https:\\\/\\\/www.presspadapp.com\\\/blog\\\/author\\\/wojtekpresspadapp-com\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The Definitive Guide To Digital Magazine App Marketing","description":"Check this Free webinar to learn how to use app marketing techniques to promote your digital magazine app. Now It's free and awesome!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.presspadapp.com\/blog\/guide-to-digital-magazine-app-marketing\/","og_locale":"en_US","og_type":"article","og_title":"The Definitive Guide To Digital Magazine App Marketing","og_url":"https:\/\/www.presspadapp.com\/blog\/guide-to-digital-magazine-app-marketing\/","og_site_name":"Digital Publishing Blog by PressPad","article_publisher":"https:\/\/www.facebook.com\/presspad","article_published_time":"2015-07-29T12:55:43+00:00","article_modified_time":"2021-07-13T22:57:10+00:00","og_image":[{"width":750,"height":389,"url":"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/the-definitive-guide-to-digital-magazine-app-marketing_icon.png?fit=750%2C389&ssl=1","type":"image\/png"}],"author":"Wojtek Szywalski","twitter_card":"summary_large_image","twitter_creator":"@wojteksz","twitter_site":"@presspadapp","twitter_misc":{"Written by":"Wojtek Szywalski","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.presspadapp.com\/blog\/guide-to-digital-magazine-app-marketing\/#article","isPartOf":{"@id":"https:\/\/www.presspadapp.com\/blog\/guide-to-digital-magazine-app-marketing\/"},"author":{"name":"Wojtek Szywalski","@id":"https:\/\/www.presspadapp.com\/blog\/#\/schema\/person\/ab0767f11ba6f5dc9411d77cbffeb16c"},"headline":"The Definitive Guide To Digital Magazine App Marketing","datePublished":"2015-07-29T12:55:43+00:00","dateModified":"2021-07-13T22:57:10+00:00","mainEntityOfPage":{"@id":"https:\/\/www.presspadapp.com\/blog\/guide-to-digital-magazine-app-marketing\/"},"wordCount":249,"commentCount":0,"publisher":{"@id":"https:\/\/www.presspadapp.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.presspadapp.com\/blog\/guide-to-digital-magazine-app-marketing\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/the-definitive-guide-to-digital-magazine-app-marketing_icon.png?fit=750%2C389&ssl=1","keywords":["app marketing","mobile publishing","tutorials","webinar"],"articleSection":["App marketing"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.presspadapp.com\/blog\/guide-to-digital-magazine-app-marketing\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.presspadapp.com\/blog\/guide-to-digital-magazine-app-marketing\/","url":"https:\/\/www.presspadapp.com\/blog\/guide-to-digital-magazine-app-marketing\/","name":"The Definitive Guide To Digital Magazine App Marketing","isPartOf":{"@id":"https:\/\/www.presspadapp.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.presspadapp.com\/blog\/guide-to-digital-magazine-app-marketing\/#primaryimage"},"image":{"@id":"https:\/\/www.presspadapp.com\/blog\/guide-to-digital-magazine-app-marketing\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/the-definitive-guide-to-digital-magazine-app-marketing_icon.png?fit=750%2C389&ssl=1","datePublished":"2015-07-29T12:55:43+00:00","dateModified":"2021-07-13T22:57:10+00:00","description":"Check this Free webinar to learn how to use app marketing techniques to promote your digital magazine app. Now It's free and awesome!","breadcrumb":{"@id":"https:\/\/www.presspadapp.com\/blog\/guide-to-digital-magazine-app-marketing\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.presspadapp.com\/blog\/guide-to-digital-magazine-app-marketing\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.presspadapp.com\/blog\/guide-to-digital-magazine-app-marketing\/#primaryimage","url":"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/the-definitive-guide-to-digital-magazine-app-marketing_icon.png?fit=750%2C389&ssl=1","contentUrl":"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/the-definitive-guide-to-digital-magazine-app-marketing_icon.png?fit=750%2C389&ssl=1","width":750,"height":389,"caption":"App Marketing Webinar by PressPad's Michael Opydo"},{"@type":"BreadcrumbList","@id":"https:\/\/www.presspadapp.com\/blog\/guide-to-digital-magazine-app-marketing\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.presspadapp.com\/blog\/"},{"@type":"ListItem","position":2,"name":"App marketing","item":"https:\/\/www.presspadapp.com\/blog\/category\/app-marketing\/"},{"@type":"ListItem","position":3,"name":"The Definitive Guide To Digital Magazine App Marketing"}]},{"@type":"WebSite","@id":"https:\/\/www.presspadapp.com\/blog\/#website","url":"https:\/\/www.presspadapp.com\/blog\/","name":"Digital Publishing Blog by PressPad","description":"Digital Publishing Blog; Magazine Apps &amp; Marketing Tips by PressPad","publisher":{"@id":"https:\/\/www.presspadapp.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.presspadapp.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.presspadapp.com\/blog\/#organization","name":"PressPad","url":"https:\/\/www.presspadapp.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.presspadapp.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/10\/PressPad_LOGO_main_horizontal_gradient.png?fit=800%2C300&ssl=1","contentUrl":"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/10\/PressPad_LOGO_main_horizontal_gradient.png?fit=800%2C300&ssl=1","width":800,"height":300,"caption":"PressPad"},"image":{"@id":"https:\/\/www.presspadapp.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/presspad","https:\/\/x.com\/presspadapp","https:\/\/www.instagram.com\/presspadapp\/","https:\/\/www.linkedin.com\/company\/2033158","https:\/\/www.pinterest.com\/presspad\/","https:\/\/www.youtube.com\/user\/presspad"]},{"@type":"Person","@id":"https:\/\/www.presspadapp.com\/blog\/#\/schema\/person\/ab0767f11ba6f5dc9411d77cbffeb16c","name":"Wojtek Szywalski","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/d346f526a50e57221d2e8dbf3557bfbac8be1bbb33f527b993a67772ded6d6a3?s=96&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/d346f526a50e57221d2e8dbf3557bfbac8be1bbb33f527b993a67772ded6d6a3?s=96&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/d346f526a50e57221d2e8dbf3557bfbac8be1bbb33f527b993a67772ded6d6a3?s=96&r=g","caption":"Wojtek Szywalski"},"description":"Wojtek Szywalski is a Content Marketing Manager at PressPad and co-editor of Digital Publishing Guide Magazine. If you like his post please share it among circle of your friends and followers. You can follow him on Twitter @wojteksz as well.","sameAs":["http:\/\/www.presspadapp.com","https:\/\/x.com\/wojteksz"],"url":"https:\/\/www.presspadapp.com\/blog\/author\/wojtekpresspadapp-com\/"}]}},"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/the-definitive-guide-to-digital-magazine-app-marketing_icon.png?fit=750%2C389&ssl=1","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pbs6e8-KP","jetpack-related-posts":[{"id":4700,"url":"https:\/\/www.presspadapp.com\/blog\/digital-publishing-solutions-to-monetize-online-content\/","url_meta":{"origin":2903,"position":0},"title":"Digital Publishing Solutions \u2013 the Right Way to Monetize Online Content?","author":"Paulina Kubala-Chuchnowska","date":"January 21, 2019","format":false,"excerpt":"Digital publishing solutions are the answer to rapidly growing readership trends: consuming news on mobile devices, getting magazines via an app and buying publications in browsers thanks to online payments. The goal is to enable publishers to create, distribute and monetize their content in a way corresponding to the above\u2026","rel":"","context":"In &quot;Digital Publishing&quot;","block_context":{"text":"Digital Publishing","link":"https:\/\/www.presspadapp.com\/blog\/category\/digital-publishing\/"},"img":{"alt_text":"PressPad Digital Publishing Solutions are the Way to Monetize Online Content","src":"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/presspad-digital-publishing-solutions-monetize-online-content.jpg?fit=1024%2C683&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/presspad-digital-publishing-solutions-monetize-online-content.jpg?fit=1024%2C683&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/presspad-digital-publishing-solutions-monetize-online-content.jpg?fit=1024%2C683&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/presspad-digital-publishing-solutions-monetize-online-content.jpg?fit=1024%2C683&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":2161,"url":"https:\/\/www.presspadapp.com\/blog\/magazine-app-becomes-competitive-advantage-mobile-world\/","url_meta":{"origin":2903,"position":1},"title":"How a Magazine App Becomes Your Competitive Advantage in the Mobile World","author":"Wojtek Szywalski","date":"July 17, 2014","format":false,"excerpt":"When it comes to digital publishing we often see that publishers offer mere PDF issues of their digital magazine on their mobile websites. Unfortunately, selling a PDF file on the website is not enough to take the best advantage of the mobile space, even if the website is optimized for\u2026","rel":"","context":"In &quot;App marketing&quot;","block_context":{"text":"App marketing","link":"https:\/\/www.presspadapp.com\/blog\/category\/app-marketing\/"},"img":{"alt_text":"Magazine app vs website","src":"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2014\/07\/magazine-app-becomes-competitive-advantage-mobile-world.jpg?fit=660%2C371&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2014\/07\/magazine-app-becomes-competitive-advantage-mobile-world.jpg?fit=660%2C371&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2014\/07\/magazine-app-becomes-competitive-advantage-mobile-world.jpg?fit=660%2C371&ssl=1&resize=525%2C300 1.5x"},"classes":[]},{"id":3323,"url":"https:\/\/www.presspadapp.com\/blog\/magazine-delivery-digital-publishers-case-study\/","url_meta":{"origin":2903,"position":2},"title":"Efficient Magazine Delivery for Digital Publishers &#8212; Case Study","author":"Wojtek Szywalski","date":"May 26, 2025","format":false,"excerpt":"Magazine publishers must find a new way of efficient magazine delivery to win the attention and curiosity of their readers. Content is a \"plague\" in our century because in the online world, everything we do is content. Digital traces we leave - likes, comments, check-ins - it's all content. This\u2026","rel":"","context":"In &quot;Case studies&quot;","block_context":{"text":"Case studies","link":"https:\/\/www.presspadapp.com\/blog\/category\/case-studies\/"},"img":{"alt_text":"MFM - Magazine delivery","src":"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/digital-magazine-delivery-case-study-cover.png?fit=700%2C476&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/digital-magazine-delivery-case-study-cover.png?fit=700%2C476&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/digital-magazine-delivery-case-study-cover.png?fit=700%2C476&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/digital-magazine-delivery-case-study-cover.png?fit=700%2C476&ssl=1&resize=700%2C400 2x"},"classes":[]},{"id":1543,"url":"https:\/\/www.presspadapp.com\/blog\/doing-digital-magazine-app-the-right-way-is-free\/","url_meta":{"origin":2903,"position":3},"title":"Doing Digital Magazine App the Right Way is Risk-Free","author":"Wojtek Szywalski","date":"March 10, 2014","format":false,"excerpt":"If you think creating your own mobile application featuring your magazine is expensive or difficult, you couldn't be further from the truth. With our solution, you'll click your way to your app in five minutes and what's more - all for free. See how it's possible.PressPad is a digital publishing\u2026","rel":"","context":"In &quot;Digital Publishing&quot;","block_context":{"text":"Digital Publishing","link":"https:\/\/www.presspadapp.com\/blog\/category\/digital-publishing\/"},"img":{"alt_text":"Doing Digital Magazine App the Right Way is Risk-Free","src":"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2014\/03\/digital-publishing-software-presspad-doing-digital-magazine-app-the-right-way-is-free.png?fit=1200%2C751&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2014\/03\/digital-publishing-software-presspad-doing-digital-magazine-app-the-right-way-is-free.png?fit=1200%2C751&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2014\/03\/digital-publishing-software-presspad-doing-digital-magazine-app-the-right-way-is-free.png?fit=1200%2C751&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2014\/03\/digital-publishing-software-presspad-doing-digital-magazine-app-the-right-way-is-free.png?fit=1200%2C751&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2014\/03\/digital-publishing-software-presspad-doing-digital-magazine-app-the-right-way-is-free.png?fit=1200%2C751&ssl=1&resize=1050%2C600 3x"},"classes":[]},{"id":1092,"url":"https:\/\/www.presspadapp.com\/blog\/pr-presspad-a-digital-publishing-startup-recently-published-a-mobile-magazine-dogfooding-its-own-publishing-technology\/","url_meta":{"origin":2903,"position":4},"title":"[PR] PressPad, a Digital Publishing Startup, Recently Published a Mobile Magazine, Dogfooding Its Own Publishing Technology","author":"Wojtek Szywalski","date":"December 4, 2013","format":false,"excerpt":"Polish startup becomes its own client by publishing a magazine for mobile publishersThe Digital Publishing Guide is a free digital magazine, which is available quarterly as a mobile app. The magazine will feature optimization techniques for online app stores and share information about digital publishing and app marketing.\u201cWe are a\u2026","rel":"","context":"In &quot;Press Releases&quot;","block_context":{"text":"Press Releases","link":"https:\/\/www.presspadapp.com\/blog\/category\/pr\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/10\/PressPad_LOGO_main_horizontal_gradient.png?resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/10\/PressPad_LOGO_main_horizontal_gradient.png?resize=350%2C200 1x, https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/10\/PressPad_LOGO_main_horizontal_gradient.png?resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/10\/PressPad_LOGO_main_horizontal_gradient.png?resize=700%2C400 2x"},"classes":[]},{"id":300,"url":"https:\/\/www.presspadapp.com\/blog\/self-mobile-publishing-tool-is-the-best-way-to-get-your-magazine-published-on-ipad\/","url_meta":{"origin":2903,"position":5},"title":"10 Reasons Why Self Mobile Publishing Tool is the Best Way to Get Your Magazine Published on iPad","author":"Michael Opydo","date":"July 17, 2013","format":false,"excerpt":"There are small and medium publishing houses which still are in two minds whether to join digital revolution or not. Some are sceptical about publishing magazines and newspapers on tablets and claim that it still is an expensive and painstaking job. However, the fact is that using such tools as\u2026","rel":"","context":"In &quot;Digital publishing software&quot;","block_context":{"text":"Digital publishing software","link":"https:\/\/www.presspadapp.com\/blog\/category\/digital-publishing-software\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/07\/10reasons-why-presspad-is-the-best-tool-for-ipad-publishing.jpg?fit=1200%2C700&ssl=1&resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/07\/10reasons-why-presspad-is-the-best-tool-for-ipad-publishing.jpg?fit=1200%2C700&ssl=1&resize=350%2C200 1x, https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/07\/10reasons-why-presspad-is-the-best-tool-for-ipad-publishing.jpg?fit=1200%2C700&ssl=1&resize=525%2C300 1.5x, https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/07\/10reasons-why-presspad-is-the-best-tool-for-ipad-publishing.jpg?fit=1200%2C700&ssl=1&resize=700%2C400 2x, https:\/\/i0.wp.com\/www.presspadapp.com\/blog\/wp-content\/uploads\/2013\/07\/10reasons-why-presspad-is-the-best-tool-for-ipad-publishing.jpg?fit=1200%2C700&ssl=1&resize=1050%2C600 3x"},"classes":[]}],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.presspadapp.com\/blog\/wp-json\/wp\/v2\/posts\/2903","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.presspadapp.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.presspadapp.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.presspadapp.com\/blog\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.presspadapp.com\/blog\/wp-json\/wp\/v2\/comments?post=2903"}],"version-history":[{"count":15,"href":"https:\/\/www.presspadapp.com\/blog\/wp-json\/wp\/v2\/posts\/2903\/revisions"}],"predecessor-version":[{"id":6628,"href":"https:\/\/www.presspadapp.com\/blog\/wp-json\/wp\/v2\/posts\/2903\/revisions\/6628"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.presspadapp.com\/blog\/wp-json\/wp\/v2\/media\/2907"}],"wp:attachment":[{"href":"https:\/\/www.presspadapp.com\/blog\/wp-json\/wp\/v2\/media?parent=2903"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.presspadapp.com\/blog\/wp-json\/wp\/v2\/categories?post=2903"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.presspadapp.com\/blog\/wp-json\/wp\/v2\/tags?post=2903"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}