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Category: Magazine Sales

Approach to magazine sales is both a science and art, and the internet is a great medium to distribute both paid and free magazines in a controlled way.

Successful Magazine Sales Tips – a Guide Different from Any Other

Magazine sales tips should always be adapted to the current situation in the publishing industry, which changes practically from year to year. This is especially important in the case of digital publications, where business models are based on online purchases.

It raises new challenges headed by sales funnel modification, about what many articles about magazine sales tips don’t say. To achieve financial goals, publishers should understand the necessity of shift the revenue model from paid-in-dollars to paid-in-data.

Consequently, they will realize the potential of their own distribution channels like the website, newsletter, or news app to build a loyal returning audience. After some time, it’ll turn out that this group is the largest percentage of paying subscribers.

It’s time for magazine sales tips tailored to the present publishing reality.

PressPad Has Launched a Brand New Magazines App for Android

In PressPad, we’ve published hundreds of news apps, thousands of digital issues, and served millions of readers, worldwide. Drawing on years of practical experience we are putting into publishers’ hands the brand-new advanced mobile app, enhanced with useful features and modern look. The goal is to distribute magazines on Google Play even more effectively.

Building this digital publishing solution we decided to focus on PDF files usage. The reason was that this format is well known and mostly used by publishers and authors as sources of online content. This is also a good foundation to create a dedicated mobile magazine app available for Android smartphone users.

Are you curious about the effect?

Come and see what PressPad’s new magazine app solution looks like.

How to Promote a Magazine on Social Media?

At every critical moment on the path of exploring content on different digital distribution channels, magazine publishers should catch potential customers’ attention and offer them tailor-made value encouraging to visit their website. The goal is to build a loyal audience base, which will eventually lead to monetization on the next level of a sales funnel. The direct road to achieve it is through social media which are the best way to promote magazine brand successfully.

Have you ever wondered what factors affect people’s buying decisions? This process is mainly determined by the recognition of the brand or someone’s recommendation. Products you already know or heard about are taking precedence among the others during the purchasing.

Social media marketing is based on a similar mechanism – building brand visibility, getting recommendations and easy sharing function – all those elements foster recognition of the product by customers. For publishers, this is a perfect opportunity to present a piece of their content to a wide audience. It results in improving website traffic and generating more revenues whilst reducing marketing costs.

To turn all social media activities into gold, it’s necessary to know where to be and how to do it right.

That’s the main reason why we’ve started a series of articles dedicated to specific social media platforms. The goal is to equip publishers with proper knowledge that allows to make profits without sharing them with technology companies.

Facebook is our first shot. In just a moment you’ll find out that it can be your greatest friend in the social media journey.

The PDF Publishing E-commerce Solution for Self-Publishers

It is especially obvious in public transport. At the bus stops, in the cafes. Publishing industry has changed. When have you seen someone reading a print newspaper lately? Those times are gone. Now, buying and reading magazines comes down to one click. It is time to face reality – not only publishing is going digital, but also selling. And people like it that way, don’t they?

How To Boost The Number of Installs of Your Digital Magazine Mobile App

Before you start selling genuine content hidden behind the pay-wall, the way mobile magazine publishers do, you must take the first step on the sales path, which is increasing the app installs rate. In this article you will learn how to increase the number of organic app installs of your digital magazine’s mobile app.

Facebook Newsstand Helps You Sell More Digital Issues Via Social Media

Facebook is a great selling tool. How to take advantage of its potential during the sale of a mobile magazine? Later in the article you will also learn how to promote your digital releases best on Facebook and Twitter using Facebook Newsstand.

Place This Widget on Your Website to Sell More IPad/Android Issues

Our goal no. 1 is to increase the sales of your digital editions on iPads and Android and smart banner helps achieve this goal. As you know, the business model we used to function motivates us to provide digital magazine sales tips that work.

Today we present two super simple solutions, which will directly translate to a boost in your sales.

How to Make Your Digital Magazine App Profitable

If you are seriously thinking about turning a profit with your digital magazine, you should start selling. There are, however, various ways of selling digital products. You can start charging your readers for access to your digital magazine, or you can provide it for free, generating exclusive, high quality traffic to your online store.

Both sales strategies work well but there are few things every strategy has in common and which you should know about. In this article I will highlight five areas you must focus on in order to make your digital magazine profitable.

5 Things on How to Improve Your Digital Magazine Sales

Are you wondering now how to increase your magazine’s income? This article is just for you. We will talk about the best kind of magazine sales out there, which is subscription. What to do in order to make customers more willingly choose subscriptions over single issues? How to reach them? What determines their decision? Read further to find the answers.