Does content digitization increase the number of ways to monetize it?

Content digitization has changed ways to monetize. Along with technological development came brand new, innovative business strategies, because the old business model fails. I think that today publishers have greater possibilities to monetize content more effective.

One of the examples of an online content monetization strategy is a paywall. It is based on restricting access to content via a paid subscription.

As a publisher you can set up a paywall even if you distribute your content via different platforms: on the desktop or in a mobile app.

You’ve got a few possibilities to choose in both cases:

  • hard paywall,
  • sotf/metered paywall,
  • varying degrees in between.

If you’re interested in a paywall, you should read this article - it describes how different types of paywall works


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