How do I get a lot of downloads of my app on the App Store? I do not have a large personal social network.

Social media are very useful to promoting mobile app, so you should consider expanding your Facebook or Twitter profiles.

But there are a few different ways to get more app installs.

Get App Reviews.

Reviews are a key factor for users to judge whether they want to download the app or not. The most important thing is the number of stars – the rating – given to the app by other users.

How to get Five Reviews?

Ask your family, friends and people you trust to write a review of your app. They can say some kind words about your content or things they could achieve thanks to the app. Most importantly, they should rate your app giving the maximum number of stars.

Remembet about ASO.

Improve your app visibility and take care of app icon and screenshots.

The app icon.

  • Try not to include too many colors or too much detail
  • App logo should be simple and easy to remember — less is more
  • Do not overdo it with colors
  • Improve scalability
  • Take care of consistency
  • Ask friends what they think about it
  • Ask yourself: would I pay attention to it?

The app screenshots.

  • Focus on app features — one feature on one screenshot.
  • Show that your app is easy to use.
  • Don’t forget about making your design visible, intuitive, modern.

your blog and website.

If you consider your website or blog the greatest strength of your brand, take care of it even more. Put a clickable banner on your website/blog with information about your application (a clickable banner that will link the user directly to Google Play or Appstore).

More about different ways and channels to promote mobile app you will find in this article.

John Morrow, TwoMorrows Publishing
"The goal for us using PressPad Stores, would be to avoid sending any more PDFs, so those people can't share them, or post them on torrent sites for free downloading by others."

— John Morrow Alter Ego Comic Books about PressPad Stores

Georgina Hunter-Jones, Helicopter Life Magazine
"Presspad works well for Helicopter Life magazine. We are a small circulation magazine about helicopters and have recently stopped having print issues, changing instead to digital. The App works well for us and subscribers are able to download it, and are reminded by a push notification every time a new one comes out."

— Georgina Hunter-Jones Helicopter Life Magazine about PressPad Magz

Paul Velasco - Publisher & Editor
"PressPad offers me a hassle-free, plug and play, cost-effective solution for delivering my Formula 1 news site on to mobile platforms. With over 1 dozen news posts every day the App handles it all without a fuss. And the support is fast and effective. 10/10 in my book."

— Paul Velasco Grand Prix 247 about PressPad News for WordPress

Corina Chirileasa, Romania Insider
"PressPad was an unexpectedly great solution for our Romania Insider news app. We've set it up quickly and then PressPad integrated rather fast all the features we needed, constantly offering us support in the meantime. Their response is fast and they have solutions for our requests, even without involving our agency. The app works well and the team at PressPad updates it when needed. We're very happy with their service."

— Corina Chirileasa Romania Insider about PressPad News for RSS feed


About PressPad

PressPad was established in 2011, just a few months after the inauguration of the revolutionary iPad by Steve Jobs during his unforgettable presentation on Apple Special Event in San Francisco.

iPad changed the way people perceived magazines publishing, and PressPad joined that revolution right away.

Our digital publishing platform for publishers is the answer for the rapidly growing mobile consumers segment and demand for easy-to-use digital publishing products.

We built PressPad as a software as a service solution with simplicity in mind delivering native mobile magazine apps, news apps, and digital newsstands for publishers base on a PDF format. Our customers are located mainly in the US, UK, Australia, and Japan. However, our apps support publishers scattered all around the world.

PressPad is a software as a service platform that is built around the publishers' needs. We speak human voice and understand that magazine apps or digital kiosks are must-have assets to win readers. Yet many magazine publishers need education in digital marketing and digital publishing. PressPad offers that level of commitment to help magazine publishers build necessary skills. So, we create magazine publishing apps and educate about digital magazine publishing.

PressPad is not another digital publishing platform because we closely work with publishers. Our one-on-one approach is well known and appreciated by many publishers. Especially those magazine publishers that are looking for a friendly digital publishing platform.

PressPad’s specialists become publishers’ advisors, trying to understand the publisher's unique needs. Thanks to that approach we can assess the marketing and sales processes of the publishers. That assessment makes us in power to adjust and optimize publishers' promotional processes. As an outcome, our publishers can earn more using the apps and marketing knowledge we share.

Every digital magazine is different and has a unique business environment. Publishers can read about successful magazine sales tips to build their skills too. Also, they can learn how to create an iPad magazine, and how to convert a magazine into a digital app available on the most popular mobile platforms.

Even skeptics who doubt bringing print magazines online admit that converting a print magazine to a mobile app is easy to do with PressPad.

We believe in PressPad, that even most niche publications can find their space and succeed online as digital magazines or mobile apps. Here is a case study to prove our stance.

Digital magazine publishing can be easy with PressPad. Try PressPad today. It costs you only time and a little bit of courage (smile).

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