How does a small digital news website and app make money?

Every news website or app has a potential to make money. People want to have access to news immediately. Also, the readers nowadays need to stay informed regularly. That’s why more and more people are using their mboile devices for reading the latest news and information.

There is a few proven ways to monetize your news content.

Here are some of them:

An affiliate program.

Idea of affiliate marketing is simple - cooperate with other companies to grow together and makes profits. I can recommend you PressPad Affiliate Program. They’ll pay you with real money for every new business they’ll get through your referrals. They have really clear and simple rules.

- You share information about them with your network using the dedicated referral link. Whether it’s an ad on your website, social share or anything else, every people getting through your referral link receive a 15% discount from them and you get 15% from every new deal they get.

If you want to know more about PressPad Affiliate Program, read all about it in this article.

Online Ads.

The native In-article ad is a new ad format that helps you put native ads between the paragraphs of your article, which is visible in your mobile app.

- Google Adsense provides a better user experience and helps publishers boost content revenue. Google Ads just help you grow your business and increase the overall ad revenue. Ads are perfectly matched to the look of your content, what makes the great user experience for your readers. This solution is based on full-width ads that are ideal for monetizing the smaller screen spaces available on mobile devices. Responsive ads adapt to screen size and look good also on smartphones without disturbing layout.

A paywall.

This is an effective strategy to increase revenue based on restricting access to content via a paid subscription. You should set up paywall also in mobile app.

You have a choice between:

  • a hard paywall
  • a soft paywall
  • varying degrees in between.

The possibility of individualizing a flexible paywall strategy makes the implementation process easier. Here’s a comprehensive article about paywall - read it before you’ll start.

You should read more about above ways, many useful infromation you’ll find on PressPad Blog. I’m sure you will chose solution which is the best for you.

John Morrow, TwoMorrows Publishing
"The goal for us using PressPad Stores, would be to avoid sending any more PDFs, so those people can't share them, or post them on torrent sites for free downloading by others."

— John Morrow Alter Ego Comic Books about PressPad Stores

Georgina Hunter-Jones, Helicopter Life Magazine
"Presspad works well for Helicopter Life magazine. We are a small circulation magazine about helicopters and have recently stopped having print issues, changing instead to digital. The App works well for us and subscribers are able to download it, and are reminded by a push notification every time a new one comes out."

— Georgina Hunter-Jones Helicopter Life Magazine about PressPad Magz

Paul Velasco - Publisher & Editor
"PressPad offers me a hassle-free, plug and play, cost-effective solution for delivering my Formula 1 news site on to mobile platforms. With over 1 dozen news posts every day the App handles it all without a fuss. And the support is fast and effective. 10/10 in my book."

— Paul Velasco Grand Prix 247 about PressPad News for WordPress

Corina Chirileasa, Romania Insider
"PressPad was an unexpectedly great solution for our Romania Insider news app. We've set it up quickly and then PressPad integrated rather fast all the features we needed, constantly offering us support in the meantime. Their response is fast and they have solutions for our requests, even without involving our agency. The app works well and the team at PressPad updates it when needed. We're very happy with their service."

— Corina Chirileasa Romania Insider about PressPad News for RSS feed

About PressPad

PressPad was established in 2011, just a few months after the inauguration of the revolutionary iPad by Steve Jobs during his unforgettable presentation on Apple Special Event in San Francisco.

iPad changed the way people perceived magazines publishing, and PressPad joined that revolution right away.

Our digital publishing platform for publishers is the answer for the rapidly growing mobile consumers segment and demand for easy-to-use digital publishing products.

We built PressPad as a software as a service solution with simplicity in mind delivering native mobile magazine apps, news apps, and digital newsstands for publishers base on a PDF format. Our customers are located mainly in the US, UK, Australia, and Japan. However, our apps support publishers scattered all around the world.

PressPad is a software as a service platform that is built around the publishers' needs. We speak human voice and understand that magazine apps or digital kiosks are must-have assets to win readers. Yet many magazine publishers need education in digital marketing and digital publishing. PressPad offers that level of commitment to help magazine publishers build necessary skills. So, we create magazine publishing apps and educate about digital magazine publishing.

PressPad is not another digital publishing platform because we closely work with publishers. Our one-on-one approach is well known and appreciated by many publishers. Especially those magazine publishers that are looking for a friendly digital publishing platform.

PressPad’s specialists become publishers’ advisors, trying to understand the publisher's unique needs. Thanks to that approach we can assess the marketing and sales processes of the publishers. That assessment makes us in power to adjust and optimize publishers' promotional processes. As an outcome, our publishers can earn more using the apps and marketing knowledge we share.

Every digital magazine is different and has a unique business environment. Publishers can read about successful magazine sales tips to build their skills too. Also, they can learn how to create an iPad magazine, and how to convert a magazine into a digital app available on the most popular mobile platforms.

Even skeptics who doubt bringing print magazines online admit that converting a print magazine to a mobile app is easy to do with PressPad.

We believe in PressPad, that even most niche publications can find their space and succeed online as digital magazines or mobile apps. Here is a case study to prove our stance.

Digital magazine publishing can be easy with PressPad. Try PressPad today. It costs you only time and a little bit of courage (smile).


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