Stop for a moment. Look carefully at people around you: bored in the crowded commute, exasperated in long queues at shops, relaxed on benches in parks on sunny days. Is anybody reading a paper publication? If so, how many people are doing it? To compare – how many are staring at their smartphones or laptops? No matter where you are, we will bet the answers and proportions between these numbers will be similar.
This is because the on-screen reading trend is global. Nowadays, we all hear about large publishing houses, newspaper and magazine corporations which rebrand their strategies, limit some parts of their print titles, and move their efforts to the Internet. It doesn’t happen without a reason. On the contrary, there are a number of arguments why converting a print magazine to a digital publication is a must-have in 2023.
In this article, you will see the most important ones.