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Tag: mobile app

How Can Small and Medium Businesses Benefit from Having Their Own Mobile Application?

In today’s digital age, consumers expect fast, easy, and constant access to the products and services they use on a daily basis. They want to grab the smartphone they always have at their fingertips, open an app, and get things done. This need has led many small and medium-sized businesses to explore creating their own applications to help their customers manage their lives in a way they prefer – a mobile one.

Clothing stores, kindergartens, housing cooperatives, libraries – businesses which are, at first glance, not related to each other. They fulfill different roles and have different target groups. What if I tell you there is one thing that connects all of them? One small factor that makes them look alike. Can you guess what we mean? It’s a mobile application. They all have their own mobile apps dedicated to their customers, participants, and people related to their offer. 

Well, even when thinking about it for a long time, we can’t even find a kind of business that is not able to have its own app (or doesn’t have the potential to get it). This is because of one reason. Mobile applications are universal. They can meet every business’s needs, provided that when you create your application, you know your target group perfectly, you know what the app’s goal is, and you have a strategy for launching it.

Every business has the potential for having a mobile application

In order to not be groundless, let’s analyze some of the examples of mobile apps for various kinds of businesses from different categories. Who are they? What products or services do they offer? And most importantly, what benefits do they get from their own application?

Let’s take a closer look at some of the real-life examples.

How to Unleash the Secret Power of Your WordPress Blog for the Mobile Users

Do you run a web magazine or a blog? You can achieve brilliant results with your online business if it can be experienced as a mobile app.

Your digital marketing journey has never been so ready for this kind of medium.

To make it easier, we prepared one of a kind digital marketing guide for bloggers and online publishers. This free cookbook is all about the app marketing basics which can help you with promoting your content.

With this guide, you will go through the following spheres of interest:

How to Create a Stunning Web Magazine — WordPress Publishing Technology Review

Before you think how to tweak web magazine to create the stunning reading experience imagine this… Digital Publishing has been changing since original iPad announcement.

What is digital publishing today, what’s the role of WordPress publishing and web magazines, and how to grasp it for your own convenience? In this article, I will provide the recipe from the publishing technology point of view.

How a Magazine App Becomes Your Competitive Advantage in the Mobile World

When it comes to digital publishing we often see that publishers offer mere PDF issues of their digital magazine on their mobile websites. Unfortunately, selling a PDF file on the website is not enough to take the best advantage of the mobile space, even if the website is optimized for mobile devices. In this article, I am going to show you how to fix this effortlessly.