Desktop Publisher for Apple iPad
Magazine and newspaper readers are looking for their favorite titles on their iPads and publishers have to respond quickly. This is why Desktop Publisher help shape publishing industry nowadays.
Desktop Publisher help small and medium publishers compete with big rivalsWhen Apple introduced the iPad in 2010 very few small publishers thought they can compete with big titles. What has happened since then surprised experts and media all around the World: rise of Desktop Publisher helped mostly small publishers, while big media corporations fall behind or got stuck with custom build solutions that aged fairly quickly.
Desktop Publisher save tons of time and moneyWhen you do the math and recap all of the costs, moving magazine mobile can end up very expensive. There all those costs that normally don't occur when you thing about magazine or a newspaper: hiring IT guys, setting up an infrastructure, managing software developers, designing for mobile, UX and UI testing, and so on.
Publishers choose Desktop Publisher to reduce all this cost, but more importantly to focus on what they do best – creating great and original content for their readers.
Why Publishers should use Desktop Publisher?Within couple of months of Apple releasing the original iPad publishers realize that tablets are not a threat to them. Quite the opposite – they saw this new category of devices as a way to reach more markets, more target groups and therefore sell more. One thing that was missing in 2010 is now also solved: software. Whole new category of Desktop Publisher were developed to help publishers focus on their job better.
PressPad - Desktop Publisher that will help you reach new readers worldwidePressPad helps publishers deliver their content to iPad and Android tablets users with a sexy and easy to use dedicated applications. It only takes few steps to set up a dedicated mobile application for your magazine.