Digital iOS Magazine for publishers
Between 2010 (introduction of Apple iPad) and today Digital iOS Magazine become a necessary element of Publishers toolkit. They sit in the same compartment as Adobe InDesign now.
Digital iOS Magazine save tons of time and money
When you do the math and recap all of the costs, moving magazine mobile can end up very expensive. There all those costs that normally don't occur when you thing about magazine or a newspaper: hiring IT guys, setting up an infrastructure, managing software developers, designing for mobile, UX and UI testing, and so on.
Publishers choose Digital iOS Magazine
to reduce all this cost, but more importantly to focus on what they do best – creating great and original content for their readers.
Digital iOS Magazine help small and medium publishers compete with big rivals
When Apple introduced the iPad in 2010 very few small publishers thought they can compete with big titles. What has happened since then surprised experts and media all around the World: rise of Digital iOS Magazine
helped mostly small publishers, while big media corporations fall behind or got stuck with custom build solutions that aged fairly quickly.
Reasons behind publishers adopting Digital iOS Magazine
There are several reasons why magazine and newspaper publishers adopt Digital iOS Magazine
Firstly use of Digital iOS Magazine
helps them get closer to the readers. This is job number one for publishers really – just get to as many readers as possible, with a content as good as possible. And Digital iOS Magazine
help them do that.
Secondly spending money on IT department doesn't seam like a viable idea with today's economy. Digital iOS Magazine
help reduce cost significantly both in terms of time and money.
Lastly publishing in general is very competitive market. When you add costs and time of developing your own iPad and Android applications it just doesn't make any sense. You would end up loosing a lot, while your competitors just grow.
PressPad – a great example of Digital iOS MagazinePressPad
was created to relieve publishers from the pain of dealing with App Store and Google Online Store policies. Using PressPad
publishers don't have to build expensive IT teams, learn how to manage mobile projects, outsource work, and so on. All they have to do is use dead-simple online tool to bring their content to iPads and Android devices of their readers.