Magazine Publishers need to use Digital Magazine Publishers
Magazine and newspaper readers are looking for their favorite titles on their iPads and publishers have to respond quickly. This is why Digital Magazine Publishers help shape publishing industry nowadays.
Reasons behind publishers adopting Digital Magazine Publishers
There are several reasons why magazine and newspaper publishers adopt Digital Magazine Publishers so fast.
Firstly use of Digital Magazine Publishers helps them get closer to the readers. This is job number one for publishers really – just get to as many readers as possible, with a content as good as possible. And Digital Magazine Publishers help them do that.
Secondly spending money on IT department doesn't seam like a viable idea with today's economy. Digital Magazine Publishers help reduce cost significantly both in terms of time and money.
Lastly publishing in general is very competitive market. When you add costs and time of developing your own iPad and Android applications it just doesn't make any sense. You would end up loosing a lot, while your competitors just grow.
How Digital Magazine Publishers can help you grow?
Every magazine publisher wants to grow. This is particularly hard in todays economy and with a limited resources. Fortunately there is an easy way to significantly enlarge markets that your company address – and this is mobile. While going mobile may sound tough it really isn't with a help of Digital Magazine Publishers.
Publishers can test mobile markets spending very little money comparing to building custom solution. Therefore reach new people and grow!
Magazines and newspapers around the World use Digital Magazine Publishers already
Introduction of iPad in 2010, closely followed by Android tablets few months later really changed the way people consume content nowadays. New opportunities opened for many publishers and significant percentage of them already uses Digital Magazine Publishers to get to the readers.
PressPad – a great example of Digital Magazine Publishers
PressPad was created to relieve publishers from the pain of dealing with App Store and Google Online Store policies. Using PressPad publishers don't have to build expensive IT teams, learn how to manage mobile projects, outsource work, and so on. All they have to do is use dead-simple online tool to bring their content to iPads and Android devices of their readers.
@presspadapp Hello! We love PressPad and think all publishers should get on board with your app!