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Use Digital Publishing Jobs to deliver your magazine on iPad

Up until 2010 magazine publishers followed a very know path. Last big thing that happened to publishing industry was invention of the Internet and ever since not much changed. Until 2010 when completely new category of devices was introduced and very well adopted by the users: Apple iPads and Android tablets.

Publishers get more readers with Digital Publishing Jobs

Increasing the number of channels publishers can reach new readers is probably number one job today for publishing companies. Apple started mobile revolution in 2010 with release of original iPad and suddenly publishers woke up in a reality where they have to embrace this new medium. Simple Digital Publishing Jobs were developed to help publishers focus on delivering content to readers, relieve them of IT headache and dealing with App Store and Google Play Store policies.

Why Publishers should use Digital Publishing Jobs?

Within couple of months of Apple releasing the original iPad publishers realize that tablets are not a threat to them. Quite the opposite – they saw this new category of devices as a way to reach more markets, more target groups and therefore sell more. One thing that was missing in 2010 is now also solved: software. Whole new category of Digital Publishing Jobs were developed to help publishers focus on their job better.

Reasons behind publishers adopting Digital Publishing Jobs

There are several reasons why magazine and newspaper publishers adopt Digital Publishing Jobs so fast. Firstly use of Digital Publishing Jobs helps them get closer to the readers. This is job number one for publishers really – just get to as many readers as possible, with a content as good as possible. And Digital Publishing Jobs help them do that. Secondly spending money on IT department doesn't seam like a viable idea with today's economy. Digital Publishing Jobs help reduce cost significantly both in terms of time and money. Lastly publishing in general is very competitive market. When you add costs and time of developing your own iPad and Android applications it just doesn't make any sense. You would end up loosing a lot, while your competitors just grow.

PressPad brings publisher closer to the reader

PressPad founders use to run a consulting company that was approached by magazine publishers all the time. They couldn't sell their services due to time and money required to plan and develop custom build applications. They realized there is a niche for that kind of software and this is how PressPad was created – a free to try, simple to use, yet powerful tool that is now friend to hundreds of magazine titles around the Globe.
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