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How to use E-magazine Publishing

E-magazine Publishing are a new weapon in the ongoing search for new readers and new markets. Publishers all around the world use them to create more appealing offer.

E-magazine Publishing help small and medium publishers compete with big rivals

When Apple introduced the iPad in 2010 very few small publishers thought they can compete with big titles. What has happened since then surprised experts and media all around the World: rise of E-magazine Publishing helped mostly small publishers, while big media corporations fall behind or got stuck with custom build solutions that aged fairly quickly.

Why Publishers should use E-magazine Publishing?

Within couple of months of Apple releasing the original iPad publishers realize that tablets are not a threat to them. Quite the opposite – they saw this new category of devices as a way to reach more markets, more target groups and therefore sell more. One thing that was missing in 2010 is now also solved: software. Whole new category of E-magazine Publishing were developed to help publishers focus on their job better.

Publishers get more readers with E-magazine Publishing

Increasing the number of channels publishers can reach new readers is probably number one job today for publishing companies. Apple started mobile revolution in 2010 with release of original iPad and suddenly publishers woke up in a reality where they have to embrace this new medium. Simple E-magazine Publishing were developed to help publishers focus on delivering content to readers, relieve them of IT headache and dealing with App Store and Google Play Store policies.

Rise of E-magazine Publishing

PressPad is a great example of E-magazine Publishing. What it does is limit the number of variables when it comes to publishing on iPads and Android devices. The only thing that magazine publisher has to have is a PDF file with newest issue and they can have application ready in a few hours. Try publishing your magazine title with PressPad and see how you can benefit from being on the App Store.
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