Email Marketing for Publishing

You can achieve so much more with Email Marketing for your Publication. Whether it’s a digital magazine or digital comics, PressPad lets you collect leads and build your (own) recipient list for the future email campaigns.

Email marketing campaigns for your digital publication allows you to achieve sales goals. It is possible by connecting your PressPad’s Recipient List to the other email marketing apps you use like SendGrid or MailChimp.

Let Us Work For Your Digital Magazine
- PressPad CEO

email marketing for publishing

About Email Marketing and PressPad

Email marketing is a direct marketing tactic that involves sending a commercial message to a group of people (e.g. readers and fans of your digital magazine) using email. It is used not only to send ads and business requests but is meant to build loyalty, trust and brand awareness.

How Does It Work

  1. PressPad creates an iPad/iPhone app for your digital magazine.
  2. You got published on App Store and can manage your app from PressPad web panel.
  3. App Store users install your magazine app for free.
  4. Just after buying subscription of your magazine from inside the app, App Store user may agree to share contact information with publisher.
  5. PressPad collects this information data and makes it easy for you to send mailing campaigns.
  6. You are able to do it from your PressPad web panel or export a recipient list to a text file in order to use it on your favorite email marketing platform.

About PressPad

PressPad provides mobile apps for publishers. As a solid digital publishing platform it gives publishers like you the power to make it big on App Store, Google Play and Amazon Appstore. PressPad is a mobile publishing platform providing infrastructure necessary to market and sell your digital publications on mobile devices.

Recipient List of Your Digital Magazine

List of the people who shared their contact information including email addresses. This happens just after buying subscription for your digital magazine through your iPad/iPhone magazine app.

How to Export Recipient List from Your PressPad Web Panel

  • Login to your PressPad account.
  • On top menu, tap or click on Promote.
  • In the new view, press “Email Notification” from sub menu.
  • Click on a counter “Clients in database” and choose “Export in CSV”.

Email Marketing Platforms

Magazine Publishers can send email campaigns from PressPad web panel. However for the large campaigns they can export their recipient list and use it on the external mailing platforms like SendGrid or MailChimp.

SendGrid

About SendGrid

SendGrid is a cloud based email infrastructure relieves businesses of the cost and complexity of maintaining custom email systems. It eliminates the complexity of sending email marketing campaigns, saving time and money, while providing reliable delivery to the inbox.

MailChimp

About MailChimp

MailChimp is an email marketing service provider, founded in 2001. It has 6 million users that collectively send over 10 billion emails through the service each month. Their features and integrations allow to send marketing emails, automated messages, and targeted campaigns.