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Publishers love Free Publishing Software For IPad

Apple brought modern tablets to market in 2010. Google build on that with extraordinary growth of Android based devices. Now magazine and newspaper publishers can capitalize on their work with a use of Free Publishing Software For IPad.

Magazines and newspapers around the World use Free Publishing Software For IPad already

Introduction of iPad in 2010, closely followed by Android tablets few months later really changed the way people consume content nowadays. New opportunities opened for many publishers and significant percentage of them already uses Free Publishing Software For IPad to get to the readers.

Reasons behind publishers adopting Free Publishing Software For IPad

There are several reasons why magazine and newspaper publishers adopt Free Publishing Software For IPad so fast. Firstly use of Free Publishing Software For IPad helps them get closer to the readers. This is job number one for publishers really – just get to as many readers as possible, with a content as good as possible. And Free Publishing Software For IPad help them do that. Secondly spending money on IT department doesn't seam like a viable idea with today's economy. Free Publishing Software For IPad help reduce cost significantly both in terms of time and money. Lastly publishing in general is very competitive market. When you add costs and time of developing your own iPad and Android applications it just doesn't make any sense. You would end up loosing a lot, while your competitors just grow.

Free Publishing Software For IPad save tons of time and money

When you do the math and recap all of the costs, moving magazine mobile can end up very expensive. There all those costs that normally don't occur when you thing about magazine or a newspaper: hiring IT guys, setting up an infrastructure, managing software developers, designing for mobile, UX and UI testing, and so on. Publishers choose Free Publishing Software For IPad to reduce all this cost, but more importantly to focus on what they do best – creating great and original content for their readers.

Examples of Free Publishing Software For IPad

PressPad is a great example of Free Publishing Software For IPad. Publishers don't have to learn new software, as it runs in the browser. They don't have to spend time or money on development, because PressPad takes care of that and constantly updates it to a newer version. Finally using tools like that help publishers focus on their job and create outstanding content.
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