Are you interested in digital publishing? Schedule a free 10 min consultation call with our digital publishing expert

Online Publishers For IPad bring publishers closer to their readers

Magazine and newspaper readers are looking for their favorite titles on their iPads and publishers have to respond quickly. This is why Online Publishers For IPad help shape publishing industry nowadays.

Why Publishers should use Online Publishers For IPad?

Within couple of months of Apple releasing the original iPad publishers realize that tablets are not a threat to them. Quite the opposite – they saw this new category of devices as a way to reach more markets, more target groups and therefore sell more. One thing that was missing in 2010 is now also solved: software. Whole new category of Online Publishers For IPad were developed to help publishers focus on their job better.

Reasons behind publishers adopting Online Publishers For IPad

There are several reasons why magazine and newspaper publishers adopt Online Publishers For IPad so fast. Firstly use of Online Publishers For IPad helps them get closer to the readers. This is job number one for publishers really – just get to as many readers as possible, with a content as good as possible. And Online Publishers For IPad help them do that. Secondly spending money on IT department doesn't seam like a viable idea with today's economy. Online Publishers For IPad help reduce cost significantly both in terms of time and money. Lastly publishing in general is very competitive market. When you add costs and time of developing your own iPad and Android applications it just doesn't make any sense. You would end up loosing a lot, while your competitors just grow.

Why publishers need Online Publishers For IPad?

Publishers of all sizes can benefit from using Online Publishers For IPad in their day-to-day workflow. For one going mobile enlarge number of ways readers can access your publication. Secondly publishers that previously were operating only locally now can reach new markets without enormous costs of doing so 10 years ago. Lastly publishers can be one of the first in their category, therefore gain significant advantage over late adopters. This is not only limited to big publishing companies. Introduction of App Store Newsstand and Google Play newsspaper and magazine categories allowed small publishers compete with big companies on equal rights. Final call is made by readers around the world. They vote with their credit cards. Use of Online Publishers For IPad and fast adoption of iPads and Android tablets democratize publishing market and help small and medium publishers in a way that was simply not available to them few years ago.

Online Publishers For IPad examples

PressPad is a great example of Online Publishers For IPad. With an easy to use interface, no software to install and quick response time Publishers can deliver dedicated applications to App Store and Android market in a matter of minutes. PressPad is free to try and no long-term commitment is necessary.
Online Publishers For Ipad | PressPad

400+

Happy customers

As seen on:

techeu logo
cnet japan logo
zdnet japan logo
Talking New Media logo