Up until 2010 magazine publishers followed a very know path. Last big thing that happened to publishing industry was invention of the Internet and ever since not much changed. Until 2010 when completely new category of devices was introduced and very well adopted by the users: Apple iPads and Android tablets.
Why publishers need Software Publishers For IPad?
Publishers of all sizes can benefit from using Software Publishers For IPad in their day-to-day workflow. For one going mobile enlarge number of ways readers can access your publication. Secondly publishers that previously were operating only locally now can reach new markets without enormous costs of doing so 10 years ago. Lastly publishers can be one of the first in their category, therefore gain significant advantage over late adopters.
This is not only limited to big publishing companies. Introduction of App Store Newsstand and Google Play newsspaper and magazine categories allowed small publishers compete with big companies on equal rights. Final call is made by readers around the world. They vote with their credit cards.
Use of Software Publishers For IPad and fast adoption of iPads and Android tablets democratize publishing market and help small and medium publishers in a way that was simply not available to them few years ago.
Reasons behind publishers adopting Software Publishers For IPad
There are several reasons why magazine and newspaper publishers adopt Software Publishers For IPad so fast.
Firstly use of Software Publishers For IPad helps them get closer to the readers. This is job number one for publishers really – just get to as many readers as possible, with a content as good as possible. And Software Publishers For IPad help them do that.
Secondly spending money on IT department doesn't seam like a viable idea with today's economy. Software Publishers For IPad help reduce cost significantly both in terms of time and money.
Lastly publishing in general is very competitive market. When you add costs and time of developing your own iPad and Android applications it just doesn't make any sense. You would end up loosing a lot, while your competitors just grow.
Publishers get more readers with Software Publishers For IPad
Increasing the number of channels publishers can reach new readers is probably number one job today for publishing companies. Apple started mobile revolution in 2010 with release of original iPad and suddenly publishers woke up in a reality where they have to embrace this new medium. Simple Software Publishers For IPad were developed to help publishers focus on delivering content to readers, relieve them of IT headache and dealing with App Store and Google Play Store policies.
PressPad Software Publishers For IPad
PressPad sees significant grow in the magazine category over last couple of month. The tool delivers a holistic approach to mobile publishing. With it Publishers can simply upload their content online, click "publish" and have a dedicated iPad and Android application ready. Try PressPad free.
@presspadapp Hello! We love PressPad and think all publishers should get on board with your app!