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Tag: mobile

A Flexible Paywall in the PressPad News Apps — Innovation or Revelation to the News Publishing Industry?

PressPad, a digital publishing technology company supports magazine publishers since 2011. Now, they are on their way to innovate business models in the news publishing industry with a better paywall implementation.

“How to monetize online content?” — This evergreen question may finally get the correct answer.

Does It Pay to Use a Paywall?

The integral part of the publishers’ life is devising a business plan leading to monetizing content. One of the most successful strategies is a paywall, which is used by the most influential world newspapers, niche magazines, and WordPress publishers.

Newspapers like “The New York Times”, “The Daily Mail” or “The Wall Street Journal” have successfully generated income through a method of limited access. How is it possible that this way based on paid subscriptions achieved success in the age of immediate, quick and free admission to news and information?

How to Unleash the Secret Power of Your WordPress Blog for the Mobile Users

Do you run a web magazine or a blog? You can achieve brilliant results with your online business if it can be experienced as a mobile app.

Your digital marketing journey has never been so ready for this kind of medium.

To make it easier, we prepared one of a kind digital marketing guide for bloggers and online publishers. This free cookbook is all about the app marketing basics which can help you with promoting your content.

With this guide, you will go through the following spheres of interest:

How Location Based Venue Marketing Influences Customer Experience

It is time for the location based marketing to synergy with digital publishing. Adding value to the particular venue is the main goal and PressPad lounge can be the key to achieve it. In this article you will see how Radisson Blu hotel implemented “PressPad Lounge”, a new digital press corner that utilizes iBeacon technology.

Native Content Marketing The Most Promising Digital Publishing Use Case

Digital publishing on mobile devices has all it takes to dominate the tactics utilized in native content marketing activities. What’s more digital publishing on mobile platforms combines three of the most efficient content marketing tactics that I am going to describe.